Welcome to the MedTech + Mindset Newsletter!
This week I'm at the Special Operators Medical Association meeting and I'm talking to a lot of clinicians and introducing our product. I'm also listening to others as well...and identifying why sometimes that introduction doesn't go so well.
Let's ta...
Welcome to the MedTech + Mindset Newsletter!
I've been thinking about how many founders, CEOs, marketers, and even support staff stink at selling, and how technical founders have the decks stacked against them.
Let's talk about that...and a little Mindset too....
Unlocking the Secret to E...
Welcome to the MedTech + Mindset Newsletter!
I've been thinking about how technical founders have the decks stacked against them.
Let's talk about that...and a little Mindset too....
Are You Sick and Tired of Limiting Your Impact?
Insight from Matt Tucker
I spent decades performing...
Welcome to the MedTech + Mindset Newsletter!
I've been thinking about how many clinicians are left out of traditional Prescriber and User Meetings. I think it's lame...
It's time to talk about a little Medtech....
and a little Mindset too....
Revolutionizing Prescriber Meetings: ...
Welcome to the MedTech + Mindset Newsletter!
Bad meetings are exhausting...so here's a framework to explore.
It's time to talk about a little Medtech....
and a little Mindset too....
This week I got tired of meetings, so I created a meeting pyramid.
Insight from Matt Tucker
Let's...
Welcome to the MedTech + Mindset Newsletter!
This is a continuation from last week's newsletter about sales force compensation models. We dig really deep this edition.
It's time to talk about a little Medtech....
and a little Mindset too....
Here's your step by step guide to creating ...
Welcome to the MedTech + Mindset Newsletter!
I've been thinking about how to get the most out of your sales representatives and ensure they are rewarded and give them the incentive to take you to the next level.
It's time to talk about a little Medtech...
and a little Mindset too....
...
Welcome to the MedTech + Mindset Newsletter!
I've been thinking about CMS coverage and survival of the fittest in MedTech and Medical Products
It's time to talk about a little Medtech....
and a little Mindset too....
Breakthrough Device CMS Coverage - Is It All Good News?
Insig...
Welcome to the MedTech + Mindset Newsletter!
I've been thinking about acting ethically, what to do when a customer seems over skeptical, and how money hang-ups limit us.
It's time to talk about a little Medtech....
and a little Mindset too....
Bad Actors Affect us Adversely?
Insight ...
Disease state awareness and how to stop overthinking
Welcome to the MedTech + Mindset Newsletter!
I've been thinking about advice for overthinkers, so there's two things to think about this edition.
Is It Time to Do Disease State Awareness with Patients?
Insight from Matt Tucke...
Welcome to the MedTech + Mindset Newsletter!
I'd like to extend a big 'thanks' to each and every one of the 30 new subscribers who attended my "Pitch Deck Mistakes...and How to Fix Them" presentation at the DTx West meeting last Wednesday. Your attention and engagement made it a highly interactive ...
Welcome to the MedTech + Mindset Newsletter!
I've been thinking about...my talk this week at DTx West and how I created my presentation and ways I ensure that my presentation is fun, interesting, and engaging.
How I prepared for my talk at DTx West this week about Fundraising Pitches and P...